Sony: Instore engagement across the brand portfolio

From walkmans to laptops, playstations to film studios and cameras to financial services, Sony has few rivals as one of the world’s leading multinational conglomerates. The company is a technological, intellectual and manufacturing powerhouse; consistently changing paradigms and further enhancing many aspects of consumers’ lives.

Sony takes its environmental responsibilities seriously; recognising its position as a leading consumable producer and leveraging this. It receives the highest score for energy policy advocacy and all of its TVs meet or exceed the latest Energy Star standards. Sony values supply chain partners who contribute to its environmental targets.

Sector’s work for Sony is typified by an umbrella branding commission to promote synchronicity between their Bravio TVs, PS3 consoles, Viao laptops and Sony Erikson mobiles. With market leading insights into Sony’s brands, technology consumers and core channel retailers, Sector created and implemented the program to maximise brand exposure and engagement instore.

Intel: Sector creates User Experience Zones across EMEA for exciting Ultrabook™ category.
Welcome to 2013
Snapshot : Sector in sixty secs.
Snapshot of Sector in 60 Seconds
Sustainability: The global gold standard.
Sustainable POP
Technology: Next generation inspiration instore.
Technology: Next generation inspiration instore
News: Stay ahead in POP.
Latest POP News
Opinions: Brand and POP insights.
Brand and POP insights
Clients: Who we work with.
Happy POP clients